Women in Hyderabad are loving Pakistani-style suits, inspired by the trend of watching Pakistani dramas and listening to their music. These suits come in different cuts, embellishments, and designs that are stylish and trendy. They are becoming popular choices for women looking to add glamour to their outfits for Eid.
Eid is a big celebration, and women always want to look their best during this festival. This season, the elegant and sober designs of Pakistani attire have caught the attention of many ladies in Hyderabad. Both Indians and Pakistanis can be seen wearing similar dresses at festivals, as there is a tradition of sharing cultural influences between the two countries.
Women of all ages are now opting for Pakistani traditional suits for various occasions, from weddings to Eid celebrations. These suits are widely available in shops, showrooms, and shopping expos this season. The traders are happy with this trend and are offering a variety of new dress patterns, from silk and net gowns to lycra and ponchos, ranging in price from Rs 600 to Rs 20,000 and more.
According to Sadiya Khan, a designer and owner of Pakeeza Pehnawa, Pakistani dresses are now sought after by women of all ages. There are different styles of Pakistani suits available, such as ‘Lawn suits’ and ‘straight salwar kameez’, which are popular choices among customers. The material used in these suits is imported from cities like Karachi, Lahore, and Bahawalpur, and comes in pastel shades.
Designer suits from Pakistan, especially those from Karachi, are in high demand as they offer unique designs not found in India. The lawn cotton cloth made in Pakistan is preferred globally for its quality. Various styles like patiala salwar kameez, frock salwar kameez, and palazzo suits are also gaining popularity among women in Hyderabad.
In markets like Pathergatti, Madina, Sultan Bazar, Abids, and Tolichowki, mannequins display the latest Pakistani dress patterns. Malls like Neerus, Kashish, and Karishma are busy selling Pakistani suits, with discounts offered during the Ramzan season. Shopping festivals and expos are also showcasing Pakistani suits exclusively, giving shoppers more options to choose from.
Girls and teens are visiting stalls and asking for attire similar to their favorite Pakistani actresses like Ayeza Khan and Saba Qamar. The refined embroidery work on lawn cotton and georgette fabrics make these dresses comfortable to wear. Prices for premium suits range from Rs 5,500 to Rs 30,000, depending on the design and embroidery work.
Overall, Pakistani suits are selling well in Hyderabad due to their unique designs and cultural appeal. The influence of Pakistani dramas and music is evident in the fashion choices of women in the city.